Client Showcase

KATHLEEN SCHMIDT PUBLIC RELATIONS

Custom Brand & Website Design

Stack of books with "Kathleen Schmidt Public Relations" text overlay.
A white mug with horizontal lines on a table next to a notebook and a plant, with the words 'Kathleen Schmidt Public Relations' in elegant font above.
Person typing on laptop with text overlay: "Connecting creatives and their books with passionate readers." Below, "Kathleen Schmidt Public Relations" logo.

Kathleen Schmidt Public Relations is a woman-owned public relations company in New Jersey that works with authors, publishers and publishing-adjacent companies to create thoughtful and meaningful strategies connecting books and readers.

KSPR’s president and founder, Kathleen, worked closely with Sea Spark Creative for this custom brand identity and website that evokes intelligence, creativity, confidence, collaboration and warmth with a cozy bookstore and editorial-chic vibe.

The brand identity design includes a a custom primary logo, secondary logo, brand mark, brand pattern and a warm color palette with handwriting and editorial-inspired typography; perfect for those who love to get lost in the dreamy and vast world of books looking to promote their own writing - strategically and creatively. The brand was carried into a sharp-yet-cozy website.

We also designed a complementary logo for Kathleen’s professional Substack newsletter.

Logo for Kathleen Schmidt Public Relations on a dark background with newspapers.
Business cards on desk with cup, pen, and plant in background.
Instagram profile screenshot of Kathleen Schmidt Public Relations overlayed on a background of stacked books, highlighting a focus on book publishing strategies.
Kathleen Schmidt Public Relations Publishing Confidential Logo 1
Close-up of a hand holding a pen writing on paper with overlay text saying 'Publishing Confidential by Kathleen Schmidt' and a statement about her expertise in crafted messaging.
Stack of books with "Publishing Confidential by Kathleen Schmidt" overlay.
Desktop computer on a desk with website displaying bookshelves and the words 'Navigating the world of words'; nearby are a vase with paper leaves and a cup.
Smartphone displaying a website for a public relations firm on a table with a candle and flowers.
Circular graphic with the phrase "Find Your Spark" surrounding a sun icon, on a gray background.

Ready to create a brand and website that truly shines?